Design problem definition and concept generation workshop

02 December 2025 - 02 December 2025

Funded through the Wrexham CBC SPF funds, AMRC Cymru is hosting this workshop within the new EEOC Centre at Wrexham University.

Within the design workshop you will be shown techniques of how you can effectively define a problem and then how to address it by generating innovative ideas to solve them.

Problem Definition

This is about learning techniques that are often used to reflect on the importance of understanding problems. Attendees will learn how to apply principles such as:

  • Understanding the problem (What, Who, How and Why)
  • Root cause analysis map (5 why's)
  • Defining a problem statement
  • Defining a target

Concept Generation and Evaluation

How to take the problem and target definitions generated in the first half and applying techniques for generating innovate ideas, applying new tools for concept selection.

Attendees will learn how to apply principles such as:

  • Understanding the Double Diamond
  • How to ideate via brainstorming
  • Criteria definition
  • Down selection and evaluation (via demonstration)

Networking lunch:

Please join us for a networking lunch where you will have the opportunity to speak to like-minded businesses from the Wrexham area, the AMRC Cymru team and representatives from Wrexham University who have offered to give tours of their brand-new Enterprise, Engineering and Optics Centre (EEOC) campus facility.

Please note: This workshop is only available to companies located within Wrexham County Borough.

For more information and registration please click here. 


Gweithdy diffinio problemau dylunio a chynhyrchu cysyniadau

Mae AMRC Cymru yn cynnal gweithdy yn y Ganolfan Menter, Peirianneg ac Opteg newydd ym Mhrifysgol Wrecsam, sy’n cael ei ariannu drwy Gronfa Ffyniant Gyffredin Cyngor Bwrdeistref Sirol Wrecsam.

Yn y gweithdy dylunio, dangosir technegau i chi o ran sut y gallwch ddiffinio problem yn effeithiol ac yna sut i fynd i'r afael â hi drwy gynhyrchu syniadau arloesol i'w datrys.

Diffinio'r Broblem:

Mae hyn yn ymwneud â thechnegau dysgu a ddefnyddir yn aml i fyfyrio ar bwysigrwydd deall problemau. Bydd y rhai sy'n bresennol yn dysgu sut i gymhwyso egwyddorion fel:

  • Deall y broblem (Beth, Pwy, Sut a Pham)
  • Map dadansoddi gwraidd y broblem (y 5 ‘pam’)
  • Diffinio datganiad problem
  • Diffinio targed

Cynhyrchu a Gwerthuso Cysyniadau:

Sut i fynd i’r afael â’r broblem a thargedu diffiniadau a gynhyrchwyd yn yr hanner cyntaf a chymhwyso technegau ar gyfer cynhyrchu syniadau arloesol, gan gymhwyso offer newydd ar gyfer dewis cysyniadau. Bydd y rhai sy'n bresennol yn dysgu sut i gymhwyso egwyddorion fel:

  • Deall y Diemwnt Dwbl
  • Sut mae meddwl am syniadau drwy daflu syniadau
  • Diffiniad o'r meini prawf
  • Mireinio'r dewis a'r gwerthuso (drwy ddangos)

Cinio rhwydweithio:

Ymunwch â ni am ginio rhwydweithio lle byddwch yn cael cyfle i siarad â busnesau tebyg o ardal Wrecsam, tîm AMRC Cymru a chynrychiolwyr o Brifysgol Wrecsam sydd wedi cynnig cynnal teithiau o amgylch eu cyfleuster campws Canolfan Menter, Peirianneg ac Opteg newydd sbon.


Sylwch: Dim ond i gwmnïau sydd ym Mwrdeistref Sirol Wrecsam mae’r gweithdy hwn ar gael.

I gael rhagor o wybodaeth ac i gofrestru cliciwch yma.

Event Address:

Wrexham University
EEOC Centre
Mold Road
Wrexham
United Kingdom
LL11 2AW

Event Organiser:

AMRC Cymru